This is actually one of by biggest concerns. I read on a posts from @vimukthi that few Hive front ends are in top 1000 sites in Venezuela. That's a huge achievement in my book. Ads for developing countries are cheaper. I think it's time Hive takes ads seriously. I think Brave Ads will be the best candidate. CMC or @coingecko wouldn't hut either.
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One way of attracting new people definitely, nothing else seems to work. Maybe influencers could, you know those guys with millions of followers, but with these prices no influencer will be interested. This time decent influencers would be welcome, not Jerry Scamfield likes.