I know there's been talk before of a rebranding (losing the Finance). Is that still being considered? I believe ads for finance related content usually pay multiples better than general ads.
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I know there's been talk before of a rebranding (losing the Finance). Is that still being considered? I believe ads for finance related content usually pay multiples better than general ads.
I dont know if that is on the table. I know incorporating other aspects of Hive is in keeping with the everything app idea. I do believe you are correct, finance, money, banking type content gets better ad revenue typically on social med.
So keeping it is probably a good idea from that perspective.
I guess it just depends on whether the increase in per ad revenue offsets the limiter on user growth that "finance" may cause.
Yeah that is a spreadsheet problem for someone who has access to the numbers. I dont even know what the ad revenue looks like other than just guessing based upon the info we have publicly.
To be honest, on that thread (pun intended), having Threads as the banner to onboard people would be very useful. Even if it turns out to be the Everything App, it's a great marketing strategy because it's broad and simple.
Once onboarded, people can always dive deeper if they find something interesting.