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The thread with 10 comments or more is more valuable than the long form content. If I was promoting I’ll most definitely promote the short form content. I just feel like some ideas need to be put into long form post.

An even better question:
If you get 10k comments on your threads and less than 50 comments on your blogs, which would you do more? Certainly threads

The point is we are all motivated by reward and creating thread is becoming more rewarding

Oh yes I agree on that. For now I might say no but who knows. I have an open mind so I can adapt.