Some of Hive’s biggest problems before:
5 Signup friction
Signing up at Hive has always been complicated....it's crypto after all, but it's a social platform so we want to attract casual users, not only hardcore crypto people. Hive keychain has done the most on this front. They've made login into different Hive front-ends much much easier. But INLEO brought us light accounts which allows people to sign up through X or keystore etc.