Apple TV+ is among Apple's most popular services, and it's best known for shows like "Ted Lasso" and "Severance." It also broadcasts Major League Soccer and Major League Baseball games.
The company has never released viewership numbers for Apple TV+, but Nielsen estimates say it accounts for a small fraction of total American TV watching. It costs $10 per month in the U.S. and is included in several bundles alongside iCloud storage, Apple Music and other subscriptions.