You get the picture, really. It's a constant tactic that they use to shift out potential competitors, internally they don't fully implement this new requirements but they make it a must for their partners and businesses that partly rely on them.
A good way to go about it is to be steps ahead of them and try predicting there next moves. However with limited resources you really can't compete or do much when it comes to the big players.
Thanks for sharing, glad my post bring about the 'lightbulb' moment.
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