I prefer short content. I typically only read short posts, except for a few people I follow. Ironically, all (or nearly all) of my posts are long lol. Perhaps its a remnant behavior from a time when I would only get voted for excessivly long posts. But ultimately I dont think that many people want to read long winded articles so I'm thinking that short is the way to go. Maybe long posts if they are sporadic and the idea warrants a long explanation. Thats my two cents.
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Maybe, or perhaps that is what people also prefer to upvote higher?
I think it will depend on the contributor. I see a lot of trash content where there isn't even a basic idea for it, Facebook kind of stuff - yet they still expect rewards on it. Maybe some get it, but I am guessing that consistency develops account value.
Yes those are good points. Consistency may play a factor and it may depend on the users audience