Personally, I didn't buy into the ThriveOnHive craze. I need to be enlightened as to what we, as hiveians, can learn or get from it.
For those already on the Hive blockchain, the initiative was (as I understand it) intended to reinforce the reasons why we are here. If anyone is disillusioned and considering leaving the platform, it might encourage them to stay.
However, the BIG REASON for the initiative was to provide posts of a positive nature about the Hive blockchain that could be shared to other social media (Twitter, Instagramm, et al.) to advertise and bring more people here. We help the ecosystem grow by onboarding new users, especially with an influx of investors and/or quality-content creators. Many of the #thriveonhive posts have, indeed, been shared to other sites and are already promoting the platform in a positive way.
Thank you for the explanation