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RE: Thoughts on Improving Visitor-to-User Conversion for PeakD and Ecency. HivePosh Weekly #13

in HivePosh4 days ago (edited)

A lot of fine thoughts here ... the PeakD signup page is really a good place to start thinking, as you pointed out. I think Hive suffers a great deal from a strand of people wanting to impress other crypto people ("We did this -- can't you see how amazing we are and value us accordingly) not understanding that people adopt a crypto to meet THEIR NEEDS, not to validate how smart the people already in that crypto are. If we want more than developers and tech bros, we have to make a case for adoption that makes sense to the masses.

I just taught a class on crypto this morning ... Joe and Mary are curious, but they also are afraid of scams (to some, crypto and memecoins are synonymous) and don't know how crypto will benefit them where they live as they live right now. Breaking down the jargon and getting people past the fear is something we are going to have to do in order for people to buy into Hive. No one out there cares about validating how smart we are. They need to see how it works for THEM, straight out.

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Keep it simple to get in here.
Crypto, meme, scam, ... people who never before came in contact with crypto have a lot of fears. And only if it looks interesting and easy to join they will overcome those fears.

Agreed ... the more I work with people on this subject, the more I understand how necessary it is to help people get past the fear FIRST.

I can understand these Fears or concerns.

When I started here a year ago, it was all confusing at first: Hive, HP, HBD, all the other coins.

And when I want to do something with the Hive or HBD in real life, buy something, it gets even more complicated. Moving around, swapping, needs 2, 3, 4 Apps, ... Choosing the right network, which exchange, ...
Years ago it was said that with crypto and blockchain everything would be much easier. The opposite is the case.

If Bitcoin had been alone, we would have learned that and it would have been easier. Not so with thousands of coins and hundreds of blockchains. HOWEVER, I tell people pretend there are just three, in order of complexity: Bitcoin, Ethereum, and Hive. Hive is the toughest ... but if you can master that, everything else is easy.

👍 lesson learned.