It's the Distributors @dwarrilow2002 working to try and control the market. What Paramount are trying to do with It's a Wonderful Life is exactly what you are describing.
It's a Wonderful Life's popularity only took off in the 1970's because of the mistake in registration which made it Public Domain so all the TV stations showed it every Christmas because it was free.
Now Paramount has gone nuts buying the company who owned Copyright of the original short story and declaring they will go to war with anyone who tries to make a the sequel to It's a Wonderful Life. The producers who were intending the sequel had cast Karolyn Grimes who was one of the child stars in the original in it, and that would have been really cool. Now they will just effectively shut it down and a role that she could have been remembered for and which would have probably been her last will be taken away by some corporate scumbags who have no respect for culture or art.
These large distributors need to be put in check. The system supporting them needs to be pulled out from under their feet. Distribution is the power because they control what can get green lit and not.
Talking about the TPP