You are viewing a single comment's thread from:RE: Blue Apron Has Been Getting SmashedView the full contextView the direct parentgunsmithing (56)in #money • 7 years ago Unreal, the margins don't seem fantastic on their product either. Expensive to ship.
Okay I was off with my number just a bit. The cost is $94 per new customer!!! https://www.google.com/amp/s/www.recode.net/platform/amp/2017/6/1/15727182/blue-apron-ipo-s1-analysis-customer-acquisition-marketing-churn
Wow, great info! 178 million in marketing costs from March 2016-March 2017!