We can see what people use and do by analyzing the transactions. That is the magic of the blockchain.
On your second point, we know that it is cumbersome to reach your first explorer which allows you to explore space. But we need to do it like this, otherwise people would just play with too many alt accounts and farm them.
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It's great, I agree. But blockchain could not answer the question what people do on site?
What is bot share in userbase?
How do people with small screens feel themselves interacting with nexcolony?
How much time ETA from login to first transaction?
I'm sorry, i'm data analyst and see a lot of times when answering such questions in the early stages of product dramatically helped its growth. More traffic and better UX -> more monetization -> much more resources to develop great game.
I see your concern. There is not a great deal of content right now so you cant afford for an average user to consume it on the first day. But pointlessly upgrading 10 buildings for a week sucks. Brings no dophamine and dophamine is the point on why ppl love games.
You are right - this data we do not have at the moment. We have been reluctant so far to record more data. We get the access data from the Webserver log as well, but the questions you ask would be nice to know of course.
I could help if you are interested. Need RabbitMQ + Postgres + 1 simple python service and then you could push any data from backend into queue and it will be safely stored into DB for later analysis and online dashboarding.
Also you could install G.Analytics on your site. It's more complicated to rip the data from there but does provide a few userful dashboard from scratch.