True, they could launch some kind of Facebookcoin, but I guess their platform is not a blockchain and not that suitable for that. Anyway, they are miles away other in the crypto-world and I have a hard time seeing how they could adapt. But my post is mostly satirical, I do not really believe that FB will disappear anytime soon (even though I want to). We all heard about Kodak and how they failed to adapt to new times. I really hope that FB can be made irrelevant. Also, the business model in FB really works. They earn tons of money. So there is still no incentive to them to adapt before it is to late.
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