As a landholder I say f*ck land for now. I don't give a hoot about iron and desalinization crystals. Make this a game normies want to play and us land owners can use the esoteric land system as it currently is (so farm sps and for research, etc.). You should be all hands on deck to improving player experience (including new players) and onboarding new players. All of the esoteric shit needs to be put on the shelf.
The DAO is quickly becoming an ouroboros.