I know they do want it to succeed and you try your best. You are right that we need more users.
I'm just not convinced that rewarding poor quality content is a solution. There are many other ways. One of them is professional PR. There should be group assigned for making this platform heard of in crypto-community and mainstream media.
For example, we must contact crypto news sites on regular basis so they keep writing articles about STEEM just like they write about other crypto projects.
I think that PR aspect is highly neglected. We cannot just rely on users to contact media or wish that posting more content is going to attract the media.
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"Poor quality" is very subjective and I think a little too tied to one particular approach. There is more than one way to interact that people feel is informative, entertaining, and generally adds value to their lives. No one is proposing or supporting worthless spam. If it isn't something that gets people excited to join and interact, then it won't add value and this initiative won't go anywhere. It is an experiment worth trying. That is not to rule out also doing other things like improved PR