There is a lot of comment spam on here. If you actually read the blog and make an Intelligent comment you will do better than just endlessly spamming the same "nice blog" comment. I've had people reward a bunch of my blogs with nice votes after I made just one good comment on theirs. I follow who upvotes me on steem world and usually return favor. What goes around comes around.
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People actually see and act upon. Reciprocity is embedded in human nature.
And for the spammers there is always steemcleaners. :)