Surviving in the Era of "The Rich Get Richer"
That morning, while waiting for an online motorcycle taxi order, I observed a row of luxury cars parked in the basement of the mall. Range Rover, Porsche, BMW -- a sight that reminds us of a phenomenon we often hear about: survival of the wealthy.
Back then, when I was in college, taking public transportation was a privilege. Now? Elementary school children are being driven by personal drivers. Not to mention the phenomenon of "Richkids of Instagram" who show off their lifestyles that seem to not know the words "budget deficit".
I still remember the conversation with the online motorcycle taxi colleague who drove me that time. "I used to be a conventional taxi driver, Ma'am. Now I have to adapt to digital. What hasn't changed remains the same, those with large capital are growing, those with small capital must be smart to survive."
That's right. In this digital era, the gap between the rich and those who are struggling is widening. Unicorn startups are emerging, while many traditional SMEs are going bankrupt. Cryptocurrencies are creating new billionaires overnight, while others are still struggling to pay their mortgages.
However, that doesn't mean there's no hope for those who are climbing the ladder. In fact, the digital age opens up new opportunities - as long as we are willing to keep learning and adapting. As Uncle Jeff Bezos (who happens to be one of the most spectacular examples of the survival of the rich) once said: "In business, the only danger is not growing."
I myself laughed bitterly remembering that I once refused to learn digital marketing because I thought "ah, it's complicated." Now? Without digital skills, it feels like a dinosaur in the modern era - potentially extinct.
Interestingly, the concept of the survival of the rich is actually not a new phenomenon. From the imperial era to the industrial era, capital has always been key. The difference is, in the digital era, the speed of wealth accumulation is more extreme. In years, not generations.
But hey, not everyone has to be Mark Zuckerberg to survive. What matters is how we can stay relevant and adaptive. Like online motorcycle taxi partners in the past - from conventional taxis to digital platforms. Or like the fried food seller in front of my office who now sells via Go-Food.
Maybe we won't be on the Forbes list of the richest people anytime soon. But as long as we can adapt, learn new skills, and have a strong mentality, we still have a place in the survival ecosystem of the richest people.
And while waiting to become a very rich Asian, at least we can be a very smart Asian first. After all, in this digital era, sometimes the difference between surviving and thriving is not how much capital you have, but how quickly you adapt.
Speaking of adaptation, my online motorcycle taxi is here. It's time to move forward and continue the struggle in the jungle of modern capitalism. :))
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