Perplexity started the year with a roughly $500 million valuation. Since then, the company has continued to attract investor interest amid the generative AI boom, raising four funding rounds so far this year.
Last week, OpenAI launched a search feature within ChatGPT, its viral chatbot, that positioned it to better compete with Perplexity, as well as leading search engines like Google and Microsoft's Bing. OpenAI's search feature offers up-to-the-minute sports scores, stock quotes, news, weather and more, powered by real-time web search and partnerships with news and data providers, according to the company.