Yeah email is basically real estate and if you're going to pay for an ad on social media it should point to a way to sign up for x,y,z. E.g in my case, sign up for a free download then you have their address and direct contact vs social media which I know limits who can see my posts, sometimes doesn't show it to any one at all!
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Yeah there are great ways to encourage email sign ups like freebies like ebooks, checklists, playlists and recommendations!
All ads are is renting digital space, isn’t a bad thing but you also need to look at building your own home and owning your piece of the internet
They say of VC funded companies $0.40 of every dollar they make goes into Facebook and google! That’s nuts, time to take away some of that land
Damn son! 40% of your revenue goes back to FB and Google! Jeez, could stack a ton of sats for that!
I spend about 50% of what I earn from Google ads on Google ads for myself lol, whatever I get I throw at them and try to go grow as much as possible within a reason. I tried some FB ads lately for myself, hasn't done anything lol will probably cut it off this month
I did try FB ads a couple of years ago and although it got me a load more followers, you have to keep churning out money to pay for FB to show your content to your followers so I cut off those ads a while back seeing as 50% of 0 sales is, well... expensive haha!