[SteemIt Poll] Does Anybody Browse The Promoted Tab? Would It Hurt To Have Advertising On The Front Page?

in #steemit8 years ago (edited)

Remember when everyone thought that the promotions tab was an awesome new feature? Those were the days. Let me ask you something: When is the last time you actually looked through the promoted tab? The few people I've personally asked seem to be in the same camp as me: the ummm-I-forgot-it-even-existed-camp.


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When it first hit the scene I was checking it out fairly often and did some minor experimenting to see how much (if any) effect it had on the payout of my post. Maybe I was doing it wrong but it didn't seem worth the money or experimentation that it took. My main thought and reasoning behind this was that I had my doubts people browsed the tab. (Maybe those doubts could have been alleviated if I had some form of analytics that simply said, "people saw it, you're just an awful writer and no one likes you". That's a completely different topic altogether.)

As we have heard a million times, "attention is the currency of the Internet". Besides selling your private information, most of the current social media revenue machine comes from advertising. People spend a lot of time on these sites and companies/entrepreneurs are willing to spend big bucks to capture a piece of the visibility that the generated traffic has to offer.

Now let's relate this back to SteemIt.



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Let's pretend I have more than $1.32 in my bank account and that I'm a big shot Fortune 500 Company interested in advertising in SteemIt. Right now my only option is to advertise via a tab that doesn't get any traffic. (At least I think.) In my opinion, the promoted tab will capture less and less visibility over time.

So here's the suggestion that most of you will hate me for:

Let's advertise on the front page. Not just the front page but the front page of every category.



"Kryptik, you should be ashamed of yourself. You're a sell-out. What a scum bag! Burn that witch for suggesting that we look at the something as appalling as ads. I will never support looking at ads on this site."


Well guys, you kind of already do, when you search things for things on SteemIt.


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I've heard people saying that they would never support having ads on SteemIt but I've never heard of people bitching about these minimally invasive ads that pop-up after a quick search.

"He's right. Ads have already infiltrated the sanctity of this holy website. Now that I've realized this I hate him even more."

Being as they're already here and not that big of a fuss let's talk about a possible way that we could make advertising work on SteemIt.

  • Ads shouldn't be in a post format but a different one altogether.

    Google Adsense text sort of ad?

  • Ads must be displayed in a way that isn't invasive to SteemIt's users.

    No one wants a giant banner being waved in their face. I think a couple small ads would never hurt anyone.

  • Ads shouldn't be "flaggable".

    I could see petty competitors down-voting each other rather than spending more on advertising. People buying ad-space need some security knowing their ad won't be tampered with by outside competitors.

  • Ads shouldn't be able to earn Steem.

    Leeching pay-outs from people whom work hard and didn't pay to be on the front page isn't fair in my opinion. Also, if they can't be flagged why should they garner the ability to be up-voted?

  • Ads that are NSFW or discriminatory should never be allowed on the front page.

    I'm all for free speech. No need to run off potential new users with these kinds of things though.

  • Any one looking to start an advertising campaign on SteemIt MUST buy the advertising space with SBD/Steem.

    People wanting to pay with fiat can buy it on the exchanges or seek a third party that will do the work for them. If the ad- space isn't bought with our crypto-tokens it doesn't help our community.

  • All Steem/SBD spent on advertising will be placed in a holding account and "burned".

    I think this would be a great way to get some of the Steem off of the exchanges that's currently driving down the prices. When the price is up, Steem WILL get more attention. Positive attention is what we need.


I was just throwing out casual suggestions here. I haven't put hours of thought into this but I don't think it takes much thought to realize that a revenue boost like this would be great for Steem all around. I'm 100% certain that there are minds much more brilliant than myself with a way system to make this work or just a better way in general.



Regardless of what you think of my opinion above sure to answer the two questions below by voting on them in the comment section:


1. Do you ever look at the promoted tab?

2. Would you consider having a few ads on the front page if it helped the price of Steem?

Sort:  

Would you consider having a few ads on the front page if it helped the price of Steem?

Part of the crypto world idea is that ads aren't needed. Time to find a new way. Whatever that way may be.
a resposne message reply from your non-follower

We should allow older posts to receive upvotes before we bring advertisements into Steemit, if we allow adds in without some sort of continued payments for older posts, then we will be in a situation where everyone receives the benefits of the revenue generated by an older article except for the original author or who controls their estate.

@gonzo I agree totally I find it strange the one month period for upvotes is a big detractor for Steem but luckily it doesn't seem to be common knowledge yet

We should allow older posts to receive upvotes

this is not going to happen, at least not in the near future. To support 3rd voting period, memory usage of node would have to increase even more (and even right now it is huge). Moreover, it is better for platform to support authors which writes regularly. If you find good post of some author, but you cannot vote for him, you can always follow him and upvote him as soon as he will write another good article.

UNSURE

about this one.

LOL

You have an ad on this post.

It's a cool ad though lol.

I did think so but I don't have few thousand bucks to spare. :-)

Yes, I do not like ads, but if it can help steem price, i don' t mind it.

Do you ever look at the promoted tab?

I never look at the promo tab.

Me either.

I used to take a daily look when it first came.
Did a few promotion of my own and others content, mostly less than $2... until I read some post saying any promote less than $6 is usefully. Now, I look the Promote tab once a while but may not be as frequent as daily.

No. forgot bout it and i prefer the trending page.

no, i never look at promoted page as it was very bad idea to do such separate page. promoted posts should have some different view than ordinary posts

Sometimes...

We all use products and services., and usually find them online anyway. There are a lot of indie companies that could find Steemit has their target audience. There could be a lot of technology-based ads. I don't see it as the 'Scary Spaghetti Ad-Monster' landing here and ruining the platform. I think that it would make it better. Because Ads don't have to equal mainstream, ads dont have to be from multi-national conglomerate corporations. In fact, those are the ones that would not be so much interested in Steemit. the maintstream seeks mainstream.

this would be a good place to advertise things like Scrivener, ebook editors, graphic design software, niche tech gadgets, non-profits, etc. We might like many of the ads. Sometimes they are good for making us aware of products we wouldn't know about, and competitive pricing. Maybe even from companies we'd like to see successful.

Ads go against the whole point of deleting the middle man....you can have your own ads on your own blockchain, go, be free, and post them there, without censorship, muahahahahahaha!!!!!

The only problem I see with that is that people will keep selling. I'm just trying to figure out a way that slows down the flood on the exchanges. If the ads benefited everyone would it really be a middle-man?

Edit: I said this wrong. People have the right to sell. I just think it'll slow the rate that exchanges get slammed with steem if they can spend it on advertising.

  1. I do from time to time, but nearly as often as when it first came out. Perhaps it was because I had an experience with promotion that resulted in practically negligible returns, but my attention to the Promoted tab waned considerably from the time it was released.
  2. Small, unobtrusive banner ads, similar to the ones that come up when you search, would be reasonable in my opinion. So long as they aren't, in fact, posts that can earn money and/or can be flagged.

I think who and what is advertised is the most important thing.

Advertising always controls the media Not even Vice magazine is free.
Not having ads is a big reason people TRUST and use steemit.

So yea adds are ok if we all get a slice of the advertising pie just be prepared to lose some freedom depending who advertises on it.

And i totally forgot about the promote page. I think i looked at it once or twice ever.

Occasionally I check the promoted tab. I agree with you here. ads arent that bad. If they help us get paid to make content that isnt churnalism and pootube rehashes, I will continue to read and post on an ad-addled Steemit

It's not effective/attractive for advertisers if people can just easily avoid anything in a 'promoted' category. So long as 'trending' doesnt become a sneaky way of saying 'promoted' Users would find that deceptive.

I think the plan to incorporate ads as banners on bottom of posts or something similar is alright. It might not end up a permanent thing. I'd rather there are realistic solutions to remonitizing the platform rather than our hopes n' dreams.

I wouldn't mind a google style shoving of ads here and there. I'm basically blind to them as of now anyway.

google would direct adds based on users posts. We would see more political adds, and health food adds. lol

I meant more along the lines of in the style of google. Everything can still be in house.

One of the better ideas that has been circulating regarding the issue of Steem advertising is the positioning of a random post from the promoted tab as the top post in the other tabs. This chance would be based on the ratio of SBD that has been used to promote it, divided by the total amount used by all promoted posts. This would be relatively simple to implement as a User Interface change, all of the backend promotion code already exists on the blockchain. This SBD is burned to Null, reducing the Supply of SBD, and raising its price. The promotion payment option should be expanded to include the ability to burn Steem to Null as well as SBD, and count for 1.1x the witness feed market price of SBD.

  1. No, I never do.

  2. NO.

If I want a product, I'll look for it, or reviews about it; if I want content I do not want ads about other things, I just want whatever it is I was looking for.

Authors could promote their posts on the front page, I'm sure some would like that. Also a share of the global ad revenue for everyone would be interesting, and a kill switch for the purists who don't want ads, but then they don't share in the revenue. ( @thecryptodrive posting as @steemdrive from mobile)

I like this idea. I was already thinking about ad spending being distributed to the daily rewards pool (including SP interest) rather than burned to null, and the opt in/opt would be great. I don't know if it would be technologically possible to implement those calculations.
The promoted page makes no sense. I also favor ads as promoted posts (not standalone graphics/text like Adsense), that are given prominent category exposure based on an ad rotation, percentage of impressions = percentage of ad spend type system.

On first impression, one would think that this is already what steem does... but posts fly off the front page in seconds unless they're interacted with, so I'm sure an algorithm could be come up with to estimate the value of the time that a post spends on the front page. It would be even cooler if you could target your audience, or if you could see stats about time of day and viewership, even cooler if you could see that based on audience interest... lol!

  1. Rarely so essentially No. I spent 10 Steem on it once but don't think it brought any results. I read an article that promoted one persons good results tho that influenced my decision tomtry it, it just didn't work for me.
  2. I wouldn't mind but I think Steemit can do much better off without them. It opens the door to corporate interests and censorship eventually. I think people should quit complaining about the low price of Steem right now, buy a shit-ton while it's a heckuva deal, and keep promoting the great ad-free network being created here until millions and millions and millions of people have joined it; then we watch the price go through the roof together. It might take a year or three is all to see those results, quit thinking short term everybody. Let people find out about Steemit first, then some will buy Steem themselves as they find out about digital currency in general - like I did!
    We have something unique; if we keep it that way it will catch on and thrive, but if we sell out now we'll lose lots of what makes this new concept great.
  1. Yes, I'd like to see what people consider to be worth promoting.
  2. No. Those who want to promote something may just sign in and start right away )

Fair enough. I really just wanted to see where people stand on this one.

I never look and yes, anything to help the price of Steem!!

Great post dude!

Used to. Haven't lately. I think promoted posts should be distributed across the various other pages. And ads should be shown to any Steemit visitor who doesn't have an account, and optional for those who do have a Steemit account.

Yes to ads if some income is distributed to good posts ignored by whales.

  1. Rarely. They way I understand the Promotion tag, it will work best for Promotions -- campaigns -- to get people to do something. And it will cost a lot to be effective. It's not meant for the average person posting. It's meant for business and commerce. Are you a concert promoter - run a Steemit campaign to give away 2 tickets. Folks would Resteem that to friends. Are you a cruise line - run a Steemit campaign to give away a cruise. Folks would Resteem that, too. The cost of using the Promote tag will be a fraction of the total cost of the campaign of whatever is being promoted.

  2. No. Traditional internet ads are becoming less lucrative, not more. Once ads are here, then there are ad blockers, and then payments to ad blockers to get ads through, and it's a pain for everyone.

The promoted tab is for impotent people whose post can't go viral for a well known reason...it's crap!

Nope, I use SteemStats exclusively to find my way around steemit with the tiny exception of browsing the #intruducemyself tag..

TYVM @jesta