Amanda of DASH versus Mitchell (VP Marketing of Steemit)
The steemit editor has some issues, so formatting has flaws!
Part One
In today's comparison, we will compare a 1.09 mins video by @zurvanic and two of his comments, to a 10.30 min video by Amanda B. Johnson of Dash!
There has been so much talk in the past, about steemit needing someone like Amanda B. Johnson, to spearhead marketing efforts etc.
But did steemit really need an Amanda?
Is it entirely that Amanda is a great marketer or can it also be about her being female, in a crypto-world dominated mostly by the opposite sex, that brings the added spark or appeal?
Can it be her eye brows, facial makeup and perhaps, her hair bangs; that is the added appeal?
Yes, it is the "entire package"; what Dash is doing by means of Amanda and that favors marketing but in reality, is she better than our current Mitchell; Vp of marketing on Steemit?
This post is playful stuff, so don't take it too seriously. But seriously, play along!
We will keep it all open, to stir conversation and have a good time!
Who wins it? Who struck you more? Who sold it?
Amanda vs Mitchell
Take note that, it is one thing to be a good marketer and another thing to bring home sales. lol. Ask @uwelang!
I don't know nilch, about marketing and sales. So my analysis is purely based on the limited information, in the form of these two videos. Indeed though, according to me, tiny information is where intentions lay and i am sure after this post, you will have felt something and your conviction will be made strong about whether steemit needed an Amanda or a Mitchell!
A 1.09 mins video by @zurvanic and two of his comments!
video source/credit to: @zurvanic
@zurvanic:
"Hi everyone, I'm Mitchell from the video!
In case you'd like to talk to me directly, I'm often in the Steemit slack. You're welcome to ask me questions here too.. Though I reserve the right to save stuff for future announcements! :)
EDIT: By popular demand I'm off to Steemit.chat! I hope you'll welcome me with open arms.
@zurvanic:
I had thought the slack was open to everyone (it's where I landed first before finding steemit.chat) but perhaps I was mistaken. I've moved to Steemit.chat now. :)
Regardless, we'll definitely be in touch. I'm really pleased to see my fellow Steemians are as excited as I am."
Please note that he already sees himself; a STEEMIAN!
Are you done?
Okay see this 10.30 min video by Amanda B. Johnson of Dash!
video source/credit to: YouTube/Amanda B. Johnson
Are you done?
We needed to add two comments from Mitchell as his video was really short. We needed to create slight balance as Amanda's video was way lenghtier!
We'll cover a few qualities or traits of a Remarkable Marketer for this analysis. This is mostly to guide the conversation.
Note: This is just me playing!
I am mostly exerting one of my gifts; the one i use in understand life and humans!
Traits of a remarkable Marketer!
They are remarkable observers.
Mitchel instantly appealed to our senses and appealed to our human!
On steemit, crypto, blockchain etc, anonymity is a key feature. He knows this, thus, he selflessly gave away his privacy to appeal to our very emotions and "the person behind the steemian".
I am sure you probably felt the weight of those words, when he said them because, anonymity is a key feature of steemit, in the eyes many steemians
"So what makes you and me or a steemian tick; what makes you feel at home; what will make you fall in love with steemit even more?"
He paid attention to this things within or before his short intro.
Note, that Mitchell just joined steemit!
He already knows alot and has observed. In his comment above; it is evident that he knows that we like to called steemian and that we favor community, when he said this:
I'm really pleased to see my fellow Steemians are as excited as I am.
Amanda:
According to my neutral person as a crypto-novice and based solely on my feelings on a human level; "she was more about her tutorial", in her video.
The emotional expressions on her face were nice; they weren't dashing!
She didn't strike me that much, down to my person!
Her obversation must have been done before she arrange her analogy not within. She didn't appear to involve me. She was teaching me!
What if i already knew about "Evolution" and perhaps, better than she does?
On a human level, i wasn't sold!
I would follow @sykochica every-crypto-where she goes, even though she doesn't know all about crypto; because she pulls you in, thus, involves you, by means of her glaring care.
You feel something! You are struck with something!
Yes, Amando knows the DASH facts but even teaching-wise, i see @giantbear doing better!
She won it with her makeup but she still won't beat our @sweetsssj, @heiditravels or @surfermarly, if one of these steemwomen took charge of that tutorial.
I did see the appeal though!
If i was a crypto-guru, i probably will be drooling in admiration, at her prowess as a woman in crypto but mostly because of that!
Forgeting the DASH features already in place, i still see our Mitchel killing it better, if he took charge of Amanda's tutorials in the video above; to help people see why they should invest in or adopt DASH.
Pause a bit!
IMAGINE our Mitchell in Amanda's video and with the vibrancy he emanates etc. Don't you see him killing the marketing and sales aspects, in that video better than Amanda?
People in crypto are great minds and can see!
Yes, Amanda, will also appeal instantly to crypto-females or aspiring crypto-females as many females will look up to Amanda, as there aren't yet Many Amanda(s).
A win for Dash, in this regard but that is about it!
Question now is, is her marketing sustainable if her make-up fades?
Successful marketers have an obsession market behaviors!
Based on the limited info that we have here, i could still pick up more from Mitchell in terms of marketing prowess than i could from AMANDA.
You could feel he was talking to you. He felt it!
First things first, he needed to undergo the ritual of become a steemian and that is; living within the community.
His effort to reach out to us, is very pronounced. His uses key words, not exactly power words but words that we already familiar with and can relate with ultimately as a steemian and especially, in this timely moments of events with Dan and whale experiments as well as the constant talk of steemians; about the need for marketing.
He probably has heard of Dash and Amanda but he didn't bring it up because according to him, it is not about his strategies but about inciting the steemit community to connive in strategies.
He formed a longing within his short video; to reach out to us!
At the end of her video, Amanda led us to Dash.org!
A YouTube video reaches every niche of humans.
Many who still don't understand you grammar!
"How about pulling them in, in the video comments? How about touching the masses by showing some more of your human-side, away from a Dash representative, so that regular non-blockchain people on YouTube can relate? How about playing with languages a bit to say hello to non-crypto people in other nations, so that they fall in your arms, feeling at home?"
I felt this; better, with our Mitchell and i have not seen @dreemit or @aksinya or @mammasitta or @reddust but even if they didn't have that much crypto-knowledge; i would follow them into trading at a loss!
@sykochica will do much better in this Amanda video, even in terms of marketing and sales, let alone, if she had utmost Dash knowledge.
Mitchell killed it for me in his video and this is me talking a crypto-novice.
My feedback on this is a bit key as i see steemit is aimed as well at bringing steemit to a level of crypto-novice-friendliness!
The Dash FACTs are there and Amanda is a rare gem as she is a crypto-woman, and this is where DASH has a win in marketing but based off of this tiny information upon which my analysis is based and me as a crypto-novice; Mitchell kills it better, if he was VP of Marketing for Dash.
They are extremely curious.
The regular joe likes it better, when there is at least an illusion that he can reach out to @ned for instance!
Mitchell:
His power words were; "we", "what do we do", "what strategies do we implement"; "it is not about what i do"etc.
Amanda, was just completing her speech all along. A pretty, made-up face, saying;
we have great features, thus, the need to join us.
Marketers want to know your thoughts on matters, your likes and dislikes. Stunning marketers always have incessant questions to and keep visualizing what your reaction would be in a different scenario. To do this, you must relate at a human level!
Look for @zurvanic on steemit.chat; he is there!
I have question though;
"Mitchell Loureiro, why is your username @zurvanic?"
Disclaimer: This post is very resteemable!
Your Boy Terry
@surpassinggoogle
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Excellent points that are still true, 5 months later --
It's still not clear to me that Loureiro still has the job with Steemit. Haven't heard much from him, lately. Dash, though, is doing marketing and public relations better than any other outfit.
Thanks for posting --
I saw his comment recently in the last steemitblog post, so he is still here. Steemit is going the harder, fresh, ambitious route.
Epic Hype Battle of History!
nice post SurpassingG!
hahaha "surpassingG" so cool! Formatting was really bad. Do you want to look at my recent post. it is cool too. I have a new series!
Great post! Mitchell is a top notch choice. Very ambitious
Yes, i don't know much about him but based on that video alone. i am told alot. Ambition like you said but i also see him working really fast as if he has strategy planned out!
Based on Mitchell's video alone, I feel that Steemit's marketing strategy will be a success. He is very ambitious it seems, and seems like he knows what he's doing. Based on Dash's marketing video, I couldn't finish it, it was too boring. My take from it; Dash's marketing won't be as successful.
This is exactly what my post was about. just based on the video and as a general person who doesn't know crypto much. i titled the post #1 as the next version will be more experienced!
i mean, if i didn't know nothing about crypto and i stumbled on this videos, i will have same reaction and action as you!
i hope @zurvanic comes here though!
"Go Mitchell!!"
Really! The editor issues; are you facing it? I just found ways to be able to post and formatting is terrible cos the editor isnt working well and busy.org wasn't publishing? Is anyone facing this as well?
Yes, there are problems. There is a github issue open.
Thank you! Hopefully, it is resolved soonest. My post came out a mess. it will stress readers out a bit!
I could polish it up in about 30 minutes. I am a veteran of HTML and DTP and I know how to make text look sexy. But I highly recommend that you dive into the code and learn how to write it without fancy tools. Not all my posts are shiny but you can see that I have a distinctive style and it wins something just on that by itself. It's not hard, really.
Yes, i should look into that. No fancy tool. Most my posts are while at work and in the midst of short intervals and the internet is blocked in many ways. Today, though, i was told there is an editor issue. even busy,org didnt work for me. same applied to the steemit editor. But i should learn some html indeed!
Yes, I posted yesterday, but haven't been able to bring myself to even mess with it today.
Soon then; since many are facing the same thing! meme challenge will work in the time being!
All fine here right now @surpassinggoogle :)
maybe it only affect some people! Good for you!
Sounds like it! Steem on @surpassinggoogle ... (well kinda!)
Okay, let's do the meme challenge then, while we wait!
what do you mean, haven't explored the world of editors yet? here is what I got last week, I've gone through at least 10 text editors for my time on steemit, and have learned markdown here, might try my hand on web design :P https://stackedit.io/editor glhf :)
for now I just did a quick skim of your post :) good comments, at least there are many :)
taking a look. I think i will have to use one of these things. in general, though i am really looking for an editor that posts directly to steemit. to find ways to bypass all the firewalls and block features of steemit and busy.org at my work place! I will try your editor. i looks very good! i did nice editting of this post but when you paste it on steemit. It gets all scatter. It is said that there is already github request to fix in place. Thank you for that link! i think my post will now come out perfectly!
yeah use only what you can make here, I normally write my posts on notepad at least around 80% of them then add in the markdown and do proofreading on the site, so yeah having an editor here is a must :)
Great article... I'm looking forward and excited for the waves @zurvanic is about to show us, but Amanda is a Goddess in the crypto land (everything she touches gets a bonner) and you can't compare her to somebody who has yet to prove his mark.
I'm with team steem. Don't get me wrong.
Well i am not getting you wrong! @godcomplex just said similar things in the comment! I think i should pay attention to that woman more. I don't doubt that she is a goddess crypto-wise and has won people over. My part two will have more research in it. Glad you dropped by!
Very interesting review! And it is honour for me to be mentioned! Thank you very much))))))
Thank you a lot. Still going back to your earlier comment on my your artchallenge post later!
I agree Terry!
I am on TEAM STEEM!!!
I am being VERY FRANK
hAHAHA, same here! The post isnt orderly, was having issues. i am hoping can still manage to read it!
Hi @surpassinggoogle! Nice to meet you.
Thanks for your support! It's much appreciated. I chose Zurvanic because of the ancient Zoroasterian God Zurvan, God of Time. It's a little thing that reminds me to make the most of the time I have.
But I won't comment too much on the body of your post, Terry. I'd be happy to let my actions and expertise speak for itself. That way every improvement is a big and exciting surprise! :)
Greatness! All greatness! This is what will make you work. It isn't entirely expertise, it is also you and the person behind the YOU, it is that, that will spur people to action. I felt the person behind you in your short video. and even only that and i feel you will do great things. it looks like you have understood the model around which steemit is built and your conviction in the setup shows. "mining with minds" is a genius model and with a community of great minds all mining stakes in their company and blockchain to gel things; this is a incessant dynamic cycle and one to be celebrated. This is luxury on today's internet and even the first of its kind and only; until now!
Thank you for getting on here. Even your username tells alot. I was born in greece and greek was my first language. i doubt if it has anything to do with anything but your username origin reminds me of some greek. Not been there since young though. I told @businesswri in an earlier comment, that from the video, i also a sense of urgency and that tallies with your concept of time and your username!
The steemit community is your power and with your zest and vibrancy, they are willing to congregate to bring your plans to fruition. I am always available for tiny things. I have insight, when it comes to understanding humans and especially, when it comes to people in third world or developing countries!
I definitely understand humans here.
i definitely know that are way of using social media, the internet and our expectations from it, is way different from people in developing countries.
I am in the Philippines! Thank you again!
Amanda has a proven track record in the cryptocurrency space and is associated with success. Who is Mitchell Loureiro? The fact that most of us never heard of the guy before should give you an indication of his marketing abilities. If he can't even market himself why would you believe he can market Steemit?
Until proven otherwise, I expect Mitchell Loureiro to be another Brian Page. You don't know who Brian Page is? In a few years people wont know who Mitchell Loureiro is but I'm sure he will pocket all the Steem Dollars. In my opinion, anyone hired for marketing should be paid for results and nothing more. The referral program was built into Steemit and there is no reason for an antiquated, centralized, top down "Vice President" of marketing. It's a ridiculous sounding position for a decentralized project don't you think?
Demand activation of the built in referral program. Question why they are willing to hire a Vice President of marketing who most of us have never heard of. Ask how much Mitchell Loureiro is being paid and demand results. Honestly, I would choose Craig Grant to lead marketing before I would pick Mitchell Loureiro who seems to have no history with Steemit and hasn't led any marketing effort I'm aware of.
See my article from 3 days ago https://steemit.com/steemit/@godcomplex/will-mitchell-loureiro-be-another-brian-page and also see what @dantheman said https://steemit.com/steemhelp/@lafona/does-steem-have-a-referral-program#@dantheman/re-lafona-does-steem-have-a-referral-program-20160429t165352921z
And see the referral program built into Steemit which they refuse to activate in favor of hiring this top guy. Bitshares has a referral program activated so you can see how it works but Steemit wants centralization most likely unless they can explain their decision.
Well said. He will need to prove himself. I did this post mostly to incite this type of conversation. I truly don't know much about crypto or even marketing thus, i respect your comment here as you have pinpointed great things. I didn't know Mitchell before the video, neither have i heard of him. i spoke mere based on those 2 videos that i watched, of them both. In reality, those aren't sufficient indications of one's marketing prowess and success like you mentioned is one. So perhaps, time will tell, of Mitchell's abilities. i hope he gets on the discussion! Thank you for engaging here! Some people appear to know Mitchell though
i am checking those links. the edit just came in!